genie In development

genie

The camera with a style dial.

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Anime · dial 8

Same moment. New world.

Genie is a camera that sees like an artist. Turn the dial to pick a style, press the shutter, and the photo you just took comes back reimagined — inked, sculpted, painted or pixelated — right on its screen. All of it happens inside the camera.

The style dial

Turn the dial.
Change the world.

A knurled wheel sits right under your thumb. Every click re-imagines the frame — same moment, same people, a different world.

    00 Photo

    Eight styles

    Point it at anything
    you love.

    Try the dial

    Pick a moment.
    Click through worlds.

    Choose a scene, then turn the dial. This is the experience Genie is being built around: one physical control, nine ways to remember a moment.

    photo · the pier

    Photo

    Over a woman’s shoulder at dusk: she holds Genie in both hands, and its screen shows the street ahead of her redrawn as a flat cartoon.

    Made for the moments you’ll want to see twice.

    Optics

    A 13-megapixel
    autofocus eye.

    Behind the cover glass, a machined light tunnel leads to a 13 MP autofocus sensor. A sharp original first — because every world Genie paints starts from it.

    The screen

    See both worlds.

    A 4-inch square display shows the photograph and its reimagined twin. Drag across to compare. Keep one, or keep both.

    Original photograph: a woman with a clear umbrella on a rainy neon street. The same frame reimagined in the anime style. Photo Anime

    Engineered inside

    A whole AI computer,
    inside a camera.

    NVIDIA Jetson Orin NX with 16 GB of memory runs the style models from Genie’s own SSD. Light in, art out — no cloud, no upload, no account.

      Current design

      The numbers.

      Processor
      NVIDIA Jetson Orin NX, 16 GB
      Camera
      13 MP sensor with autofocus
      Display
      4-inch square IPS, 720 × 720
      Controls
      9-position style dial, shutter button
      Styles
      Comic, Clay, Oil, Toon, Pixel, Watercolor, 3D, Anime
      Storage
      M.2 NVMe SSD, models on device
      Power
      USB-C Power Delivery from a pocket battery
      Processing
      On the camera. No cloud required
      Body
      113 × 101 × 120 mm

      Build it with us

      Genie is a concept.
      Help make it real.

      Two ways in, depending on what you make.

      For AI & computer-vision teams

      Make it real.

      Genie needs image generation that runs on the camera itself, in seconds: fast diffusion, style models, structure guidance and edge hardware. If that is your field, let’s build it together.

      • On-device diffusion
      • Model distillation
      • Computer vision
      • Edge hardware

      For artists

      Your style, on a dial.

      Apply for the first prototype round: your own style trained onto one of Genie’s dial positions, with a finish made for you. We would build it together.

      • Your style as a dial position
      • Custom finish
      • Early prototype

      Applications only: no payment, prices or dates yet. Forms are handled by Tally.

      Genie, front view.

      genie

      Turn the dial. Change the world.